Plan Proofing

A new look for Plan Proofing – a service run by The Block stars Josh and Jenna.

Plan Proofing fills the gap between the plan and build stage to help customers get the most out of their build or renovations.

Brand identity
Social media
Website design

Created under the creative direction of Kindred

Year created: 2020

Three printed promotional brochures for Plan Proofing, each featuring a different interior home design with a colored vertical band on the left side. The first brochure shows a cozy living room with a fireplace, beige tiles, and a white armchair. The second features a bathroom with a wooden vanity, white sink, and mirror. The third displays a kitchen with wooden cabinets, a tiled backsplash, and decorative items. Each brochure has a brief slogan and the website URL at the bottom.
Plan Proofing Jenna Denstan
Minimalist bedroom with wooden flooring, large window, potted plant, scalloped rug, and soft bedding.

The brand icon represents a ‘P’, a speech bubble, and a home, merging to craft a distinctive brand icon. This symbolises the core values of Plan Proofing — open communication, thoughtful consultation, and the ultimate goal of creating a dream space for every client.

Four brochures with brown covers stacked slightly fanned out. The cover reads "A home is more than bricks and mortar." and features a logo for "Plan Proofing."
Modern kitchen with wood cabinetry, white countertops, and beige tile backsplash. Features include a sink, induction cooktop, decorative objects, hanging plant, and wooden stools.
Two business cards on a textured surface, one displaying a geometric logo and the other with text about construction and renovation services, offering help and including a website address.
Interior design concept featuring two smartphone screens. The left screen shows a hallway with plants and natural lighting, while the right screen displays the text 'Delving deeper into design.' A sofa and woven basket are in the foreground.
A minimalist kitchen counter with a white ceramic vase and a small bowl of pears, set against a tiled backsplash.
Laptop displaying a website home page with two people smiling, text reads "Planning a build or renovation? We're here to help.", site name "Plan Proofing."
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